Creator Profile - ViralVibes
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The Strumbellas know that misery loves company โ and that even in dark times, being together can spark joy. Since their 2012 debut My Father And The Hunter, the band has chased big hooks, group vocals, and folk-rock lift through their 2016 breakthrough Hope to 2024โs Part Time Believer. Their Juno and iHeartRadio-winning sound returns with Hard Lines, a bold new take on their signature blend of intimate emotion and stadium-sized folk energy. Determined to use every tool in their songwriting arsenal, the band started by turning inward โ collecting stray titles, voice memos, and half-sung melodies from across the group. From Toronto, they reached out to trusted collaborators in Vancouver, Nashville, and LA to craft demos ranging from stripped-down whispers to full-on anthems. They then headed to Norman, Oklahoma, to record with producer Chad Copelin (LANY, Sasha Sloan, Colony House), whose sharp instincts helped shape the songโs edgier, textured alt-folk feel.
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