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Special Projects is India's leading organizer of event based and social programs across the NDTV Network. Some of our biggest campaigns are NDTV-Toyota Greenathon, supported by Priyanka Chopra, NDTV-Toyota Greenies - Eco Awards, awarded by the former President Smt Pratibha Patil, NDTV-Aircel Save Our Tigers supported by Amitabh Bachchan, NDTV-Coca-Cola Support My School supported by Sachin Tendulkar, NDTV-Vedanta Our Girls Our Pride supported by Priyanka Chopra, NDTV-Nirmal Marks for Sports supported by Ranbir Kapoor, Dettol Banega Swachh India supported by Amitabh Bachchan, Fortis Health4U and Diageo Road to Safety. Last year we diversified into University Sports. We partnered with the Association of Indian Universities and the HRD Ministry to nurture India's sporting talent. Our first project, the Toyota University Cricket Championship, supported by Shah Rukh Khan was broadcast on STAR Sports & STAR Sports HD, was massively successful and reached out to 90 million people.
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