About

Don & Dave Carroll began their music career in University when they started a singing duo. With much dedication and spirit, the 'Don and Dave Show' evolved into the ECMA award-winning band Sons of Maxwell (S.O.M.). The band's namesake comes from their father Max. With over twenty-five years experience in the music business, when faced with a difficult customer service issue with United Airlines in 2009, Dave used his ability as a master storyteller to share his issue with the world. The resulting YouTube music video called “United Breaks Guitars” became an instant viral hit and today over 150 million people have been introduced to his story. United Breaks Guitars has been called "one of the most important [videos] in Google’s history," and became a metaphor for change and innovation.

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